Kera
Your hair, read and scored
Guided photos or a one-minute questionnaire build your profile — texture, density, scalp and goals — and a density score you can watch move.
CoverageScalp conditionStrand health
AI hair analysis & daily routine
Beautiful hair, made simple.
Kera reads your hair, writes a routine you can actually keep, and shows you what changes — one calm check-in at a time.
Free to start · No photo required · Lifestyle guidance, not medical advice
Hair density score+4 since last check-in
12 day streakMorning routine done
A profile, in a minutePhoto analysis or a few questions — your choice.
A routine you can keepMorning, evening and weekly steps. Nothing to decode.
Proof it's workingPhoto check-ins, a score, and a week you can read.
What's inside
Everything your hair needs, in one calm place.
No cabinet overhaul and no conflicting advice. Kera turns your hair profile into a handful of things to do today.
A daily routine, written for you
Morning, evening and weekly steps — plus a professional wash guide tuned to your hair type.
Scan any product label
Point the camera at a shampoo, conditioner or styler: what's inside, what's good for you, what to watch out for.
The studio
See it before you commit.
Try a colour or a cut on your own photo, and keep every result you liked.
Try a colour
Platinum to plum, 25 shades across classic, trending and bold — applied to your own photo.
Try a style
A bob, a fringe, something longer — see the cut on you before the chair.
How it works
Three steps, then a habit.
Start where you are today. Kera does the reading, and keeps your routine and your progress in the same place.
Tell Kera about your hair
Take a guided photo — good light, hair as it is today — or answer a few questions instead. Both build the same profile.
Get your profile and routine
Your density score, what shapes it, and a daily routine with focus areas. You can even listen to your analysis read aloud.
Check in and watch it move
A fresh photo refreshes your score and adapts your steps. One calm evening reminder keeps the streak going.
Progress
Consistency is what moves the needle.
Every check-in is saved to your journey, so change you can't see day to day becomes obvious over months.
Photo timelineSwipe back through your journey and compare any two days.
Weekly analysisA short AI read on your last seven days: what went well, where to focus.
Natural routinesEvidence-informed home routines that support scalp comfort and length.
Private by designYour journey stays yours — delete a single photo, or erase everything from Settings.
One app
A hair care app built around you.
Hair analysis & density score
Kera reads texture, length, coverage and scalp condition to build a personal hair profile, then states a density score with the three factors behind it — a lifestyle fullness impression, not a medical measurement.
Personal hair care routine
Your profile becomes a short daily routine with morning, evening and weekly steps, a wash guide for your hair type, and a care library that explains why each step is there.
Hair progress tracker
Daily photo check-ins build a timeline you can scroll, compare and re-analyze, so your routine and your progress stay connected.
Ingredient scanner & try-on studio
Scan a product label to see how it fits your hair, and try 25 hair colours or a new cut on your own photo before you book anything.
FAQ
Questions about Kera
What does the Kera hair care app do?
It builds a personal hair profile and density score, writes a daily routine, saves photo check-ins, explains product ingredients, and lets you try colours and styles on your own photo.
Can I use Kera without uploading a photo?
Yes. Questionnaire mode builds your profile in about a minute, with no photo at all. Photo analysis is optional.
What happens to my photos?
Analysis photos are read by AI to build your profile and are never used to identify you. Journey photos stay private to your device, and Settings erases everything at once.
What is the hair density score?
A fullness impression from overall coverage, scalp condition and strand health. It exists to show movement between check-ins — it is not a medical measurement.
Is Kera on iPhone and Android?
Yes — the Apple App Store and Google Play. Your profile, routine and journey live on your device.
Does Kera give medical advice?
No. Kera offers hair-care lifestyle suggestions and does not diagnose or treat any condition.
Start today
Your hair deserves a plan.
Download Kera and turn everyday care into a routine made for you.